This Week in Content: November 20, 2015

This Week in Content: November 20, 2015

Each Friday, we share a ‘This Week in Content’ column, bringing you the most popular news, advice and how-to content marketing columns from around the web. This week… 6 Tips for Scaling Social Media Promotion With a One-Person Team By Adrienne Smith on HubSpot Running a one-person social media campaign is difficult at best, especially […]

This Week in Content: November 13, 2015

This Week in Content 13 Nov 2015

  Each Friday, we share a ‘This Week in Content’ column, bringing you the most popular news, advice and how-to content marketing columns from around the web. This week… The Roadmap for Creating Share-Worthy Content with Massive Distribution By Kelsey Libert on Moz The online content that goes “viral” – whether by design or not […]

This Week in Content: November 6, 2015

This Week in Content: November 6, 2015

Each Friday, we share a ‘This Week in Content’ column, bringing you the most popular news, advice and how-to content marketing columns from around the web. This week… How to Write for the Web – a New Approach for Increased Engagement – Whiteboard Friday By Dan Petrovic on Moz All the time and effort invested […]

Getting Started With Facebook Remarketing & Custom Audiences

Getting started with Custom Audiences

This post was originally published at SproutSocial.com. The ever-shortening attention span of consumers, coupled with increasing competition, makes marketing more challenging than ever for companies doing business online. In first quarter of 2015, 77.5% of retail website shoppers abandoned their cart. It’s even more dire in travel, where over 82% of carts are abandoned. Across […]

This Week in Content: September 25, 2015

Each Friday, we share a ‘This Week in Content’ column, bringing you the most popular news, advice and how-to content marketing columns from around the web. This week… 9 Essential Content Marketing Apps That Will Grow Your Blog Traffic By Neil Patel on neilpatel.com Looking to leverage your content marketing by utilizing tools to automate, […]

7 Steps to Stellar Quality Brand Video

Video is the future of content marketing and companies must include it in their online strategies or fall behind the competition. According Cisco, video is going to account for almost 70% of consumer Internet traffic within two years. YouTube has more than one billion unique visitors every month, because people like to watch videos. And […]

This Week in Content: September 18, 2015

content marketing tips and tricks

Each Friday, we share a ‘This Week in Content’ column, bringing you the most popular news, advice and how-to content marketing columns from around the web. This week… How And Why Content Marketing Works By Eric Enge on Search Engine Land We know content marketing works, yet there are many misconceptions about what exactly it […]

This Week in Content: September 4, 2015

This Week in Content: September 4, 2015

Each Friday, we share a ‘This Week in Content’ column, bringing you the most popular news, advice and how-to content marketing columns from around the web. This week… Why You Need Content Strategy Before Editorial Planning By Meghan Casey at Content Marketing Institute Put strategy before tactics. Meghan Casey identifies the importance of creating a […]

This Week in Content: August 28, 2015

This week in content marketing

Each Friday, we share a ‘This Week in Content’ column, bringing you the most popular news, advice and how-to content marketing columns from around the web. This week… Here’s What Neuroscience, Psychology and Relationships Tell Us About Highly Shareable Content. By Mridu Khullar Relph on Buffer Social Want to know the secret behind what makes […]

This Week in Content: August 21, 2015

This week in content marketing

Each Friday, we share a ‘This Week in Content’ column, bringing you the most popular news, advice and how-to content marketing columns from around the web. This week… The Most In-Demand Digital Marketing Skills By Ayaz Nanji on MarketingProfs Wondering which are the most sought after digital marketing skills and job titles? This article shares […]