This Week in Content: February 5, 2016

This Week in Content: February 5, 2016

Each Friday, we share a ‘This Week in Content’ column, bringing you the most popular news, advice and how-to content marketing columns from around the web. This week… The In-Depth Guide to Content Promotion By Sharon Hurley Hall on Crazy Egg With the web landscape becoming ever more congested and the increasing brief attention span […]

This Week in Content: December 18, 2015

This Week in Content: December 18, 2015

Each Friday, we share a ‘This Week in Content’ column, bringing you the most popular news, advice and how-to content marketing columns from around the web. This week… Why Content Strategy Isn’t Enough By Mackenzie Fogelson on Moz What does your brand stand for? Does it have a larger purpose or embrace principles beyond wild […]

Show Up and Be Seen: Brené Brown at #Inbound2015

Brene Brown on vulnerability at #INBOUND2015

Storyteller and research professor Brené Brown kicked off the Inbound 2015 Wednesday agenda with a popular and often poignant keynote on vulnerability and its ugly stepchild, shame. More importantly, she shared her inspirational message to “Show up and be seen” with the thousands of attendees at HubSpot’s massive inbound marketing conference in Boston. What is the number one shame […]